摘要：渠道中的经销商建言是制造商及时掌握客户需求，应对市场变化和获得竞争优势的重要途径，对制造商的发展具有重要意义。根据关系交换理论，研究探讨了制造商剥削行为对经销商建言行为的影响，并从不同层面探究该影响可能存在的边界条件。实证研究结果表明，制造商的剥削行为对经销商建言行为具有显著的抑制作用，但渠道边界人员之间的人情、制造商一经销商的关系嵌入、经销商群体的网络密度均能够削弱制造商剥削行为对经销商建言行为的消极影响。研究进一步探讨了研究发现的理论贡献和对企业渠道管理实践的实际意义。

Abstract: Distributor voice in the channel is an important way for manufacturers to grasp customer needs, respond to market changes and obtain competitive advantages. Based on relational exchange theory, this paper explores the impact of manufacturer exploitation on distributor voice and reveals the possible boundary conditions of this influence from different levels. The empirical results show that manufacturer exploitation has a significant negative effect on distributor voice. However, the renqing between channel boundary spanners, the embeddedness of manufacturer-distributor relationship, and the network density of distributor groups can weaken this negative impact. This paper further explores the theoretical contribution of the research findings and its practical value for the practice of enterprise channel management.