摘要：为了揭示印象管理动机支配的组织公民行为对道德许可及职场偏差行为的影响，本研究基于道德平衡理论，从自我推销和示范效应两个印象管理动机出发，构建了表演型组织公民行为对道德许可及后续职场偏差行为抑制效应的链式调节中介模型。通过问卷调研与假设检验，发现员工出于自我推销和示范两种自利动机而表演的组织公民行为，在道德平衡与补偿心理的作用下，会触发员工对于虚假自我的道德感知与反思；这些“形式”上的“好人好事”不仅不会使员工产生道德优越感，反而会降低自我道德评价，因而会抑制道德许可及后续职场偏差行为。另外，员工的内疚情绪在链式中介路径中起到了强化调节作用，即对于高内疚感的员工，表演型组织公民行为对道德许可及偏差行为的抑制作用更加明显。本研究对印象管理做了一定程度的正名，即员工为了印象管理而表演好人好事，最初主观的自利动机最后却带来了客观的利他结果。这也提示管理者不必太担心员工为了自利而表演好人好事，因为这些出于自利动机的组织公民行为越多，就越可能制约他们后续的不道德行为。

Abstract: In order to reveal the impact of organizational citizenship behavior(OCB) dominated by impression management motivation on moral licensing and deviant behavior in the workplace, based on moral balance theory, this paper constructs a chain moderating mediation model for performative OCB's inhibitory effect on moral licensing and subsequent workplace deviant behavior from self-promotion and exemplification effect. Through questionnaire survey and hypothesis testing, it was found that OCB performed by employees out of self-promotion and exemplification effect could trigger employees' moral perception and reflection on the false-self under the effect of moral balance and compensation psychology. That's to say, these formal “good people”or“good deeds”were not conducive to make employees feel morally superior, but rather would lower moral assessment of themselves, thus inhibit moral licensing and subsequent workplace deviant behavior. In addition, this paper identified that employees' feelings of guilt played a reinforcing moderating role in the chain mediation path. This further meant that, for employees with high sense of guilt, the inhibitory effect of performative OCB on moral licensing and deviant behavior was more significant. To sum up, this paper justifies impression management to a certain extent, in other words, employees who perform good deeds for the sake of impression management will result in objective altruistic results from initially subjective self-interest. In this way, it suggests that managers do not need to worry too much about employees performing good deeds for their own benefit, because these performative OCB will in turn restrain them from doing bad things.